Learning Center July 16th
MarketingNews

Resort Trades Learning Center Hosts Second Town Hall

Resort Trades announced its second  FREE interactive forum focusing on Sales and Marketing will be held on July 16, 2020 at 1:55 Eastern Time.

Featured experts will be Shari Levitin of The Levitin Group and Ron Roberts of Sage Marketing, Inc., and Legacy Solutions, International.

Shari was recently named one of the Top 50 Keynote Speakers globally in sales, the Top 38 Women Influencers to Watch, the Top 10 Sales Influencers on LinkedIn, and starred along with 20 other sales experts in a documentary film put out by Salesforce called the Story of Sales.  Her best-selling book, Heart and Sell,  has been transcribed into four languages and was just named one of the top one hundred sales books of all time. Shari will address “The Adaptive Seller” and help answer the question:  “Are you a Sense-maker?”  Shari serves as a thought leader in sales for Gartner Inc, and her talk is based on their latest research on consumer trends. She has recently presented these findings for Harvard, YPO, Hilton, Adobe, Comcast, and Staples.

Ron Roberts is President and CEO of Legacy Solutions, International, a customer service company specializing in overcoming legacy issues for older, mature projects in need of solutions such as the unwanted buildup of HOA inventory missing maintenance fees, delinquencies and effects resulting from an ageing owner base.  His real estate company Sage Marketing Group is a real estate and leisure property marketing and consulting firm with office in Colchester, Vermont.  He will discuss sales and marketing techniques in the context of legacy resorts.

The Resort Trades, the timeshare industry’s news journal distributed to every resort in the U.S., will hold the interactive town hall on July 16, 2020 at 1:55 EDT.  Focusing on Sales & Marketing in today’s environment, the free event, is made available by The Contact Group and co-sponsored by CustomerCount ®.

Shari Levitin
Shari Levitin

Resort Trades is excited to have guests like Shari and Ron, who know their areas of expertise inside and out,” says Sharon Wilson, Resort Trades’ publisher. “Anyone involved in the industry – or any other area of discipline for that matter – will learn something from these speakers. First, Shari coined terms early on, such as “Third Level”, “The Five Why’s”, “Compliance versus Commitment”, and “Excuses versus Objections”. Those terms that are now common nomenclature in the industry today. “

“What you may not know is that in the last few years since the launching of her book, Heart and Sell, Heart and Sell became an instant bestseller, has been transcribed into four languages, and was just named one of the top one hundred sales books of all time. You also may not know that she was just named one of the Top 50 Keynote Speakers globally in sales, the Top 38 Women Influencers to Watch, the Top 10 Sales Influencers on LinkedIn, and recently starred along with 20 other sales experts in a documentary film put out by Salesforce called the Story of Sales.”

“Resort managers of legacy properties, in particular, will want to take notes about Ron’s topic, ‘Saving the Ship.’ Ron will discuss the myriad ways that a timeshare association can re-start lost revenues stemming from older owner-bases, maintenance fee delinquencies, and HOA owned weeks. Diminishing maintenance fee revenues can be arrested, costs can be slashed in some cases, and a number of programs, policies, and sales production can be implemented to reverse the slide. Ron will discuss options that are readily available, make or save the HOA many thousands of dollars each month, add value to the resort, and avoid some of the bad press that has been heaped upon the timeshare business in America. With the proper policies in place, HOA’s can avoid “Special Assessments”, replenish sinking funds, eliminate deferred maintenance, and keep the resort on a solid financial footing.”

Ron Roberts, Sage Marketing, Inc.
Ron Roberts, Sage Marketing, Inc.

The Contact Group is providing leading-edge technology for hosting virtual meetings.  Its unique platform, Total Teleconference, is equipped to allow hosts to share images and slides, conduct polls with participants and even accept live question.  For Resort Trades, The Contact Group will be debuting its new feature SecureStream, enabling multiple hosts to stream high resolution video from any location, creating a new interactive experience for all who join.

Prior to the event, those who have registered will receive a call to join via phone.  Those who have not pre-registered may follow along at ResortTrades.com/LearningCenter. 

David Costenbader, Founder and CEO of The Contact Group says: “Our first Virtual Town Hall with Resort Trades was a resounding success.  We’re honored to help engage and educate the Vacation Industry.  We are planning on making this one even more robust with our debut of SecureStream.”

Register for the Resort Trades Total Town Hall here.

About  Resort Trades 

5 Free Media From The Trades, the Timeshare/Vacation Ownership Resort Professionals’ Connection to Information, Resources, & Community

  1. Resort Trades magazine, mailed monthly
  2. Resort Trades Weekly, emailed each Wednesday
  3. The industry’s go-to buyer’s guide at Members.ResortTrades.com
  4. ResortTrades.com, updated continuously
  5. Live, interactive multimedia events

About The Contact Group

The Contact Group is a teleservices consulting and management group founded and operated by David Costenbader in 2001. David played a pivotal role in the development and growth of privately held company, Price Interactive,  which became one of the largest automated platforms and teleservice businesses in the industry. Price Interactive was sold to a public company, iBasis, in 2001 for over $119M which led to the inception of The Contact Group. Over the last fifteen years, TCG has grown into one of the premier teleservices firms in both campaigns & elections, as well as non-profit sectors, by relentlessly assisting them to attain their annual communication goals. Accolades include  winning a Guinness World Record in 2012. 

About CustomerCount®  CustomerCount is a feature-rich, cloud-based survey solution providing intuitive real-time reporting, fast turnaround on requested updates, and detailed and dynamic data gathering capabilities to support process improvement efforts, build customer loyalty and improve your bottom line. Developed and managed by Mobius Vendor Partners, CustomerCount was initially designed for the timeshare and contact center industries and is now used by organizations across numerous different vertical markets and industries.  For more information, visit www.customercount.com or call 317-816-6000.  Follow them at http://www.customercount.com/blog/ on Twitter @CustomerCount or facebook.com/CustomerCount. 

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