The Resort Trades Wants YOU!

Timeshare resort and associated professionals, including suppliers, managers, marketers, and developers, aren’t taking hits resulting from COVID lying down! And neither are we: Resort Trades has been covering the timeshare industry and serving the industry’s professionals for more than 30 years…and all for free! We aren’t about to slow down in a time of crisis. In fact, we’ve even kicked it up a notch!

We’re investing more resources – creative innovation, human sweat equity and cold, hard cash – to bring you relevant articles in your monthly print edition of Resort Trades, the latest news in our Resort Trades Weekly email, and, most recently, we’ve innovated a series of webinars, the Trades Lunch Bunch.

This is all free to you. We’re not rolling in the dough, believe me. But it’s a labor of love. The Trades Founder Tim Wilson and I have been connected to the timeshare industry since the ‘80s.

So, what’s the quid pro quo, you might ask? What does The Trades ask in return? We simply ask that you show up! Tell our advertisers that you appreciate Resort Trades by attending our events, engaging with the speakers, subscribing to our stuff, and emailing me your suggestions for topics you’d like to learn about.

It’s free! It won’t cost you a thing and it will earn our sincere gratitude. Simply subscribe to Resort Trades Weekly (https://resorttrades.com/emagazine), attend a few webinars (https://resorttrades.com/learningcenter), and subscribe to our YouTube channel (once we have 100 subscribers we can privateit, but for now that’s https://www.youtube.com/channel/UCREUp1ZYIQv4ugJrmhCi50Q).

The Learning Center Needs You, Too!

Previous Learning Center events include several Town Halls, including “Resort Resilience” with Jay Anderson from Pacific Grand Vacations, Ann Donahue from Raintree Resorts, Melanie Gring from Global Connections, and the team from Withum – Lena Combs and Tom Durkee. Unfortunately, there is no live video of this presentation, but the audio and slide presentation is on our YouTube channel.

The other two Town Halls are available on our YouTube channel (please, please subscribe so we can get a customized URL — https://www.youtube.com/channel/UCREUp1ZYIQv4ugJrmhCi50Q). These are “Innovative Sales & Marketing” with Shari Levitin and Ron Roberts; and “New Rules for Owner Communications” with Lisa Kobek and Sean Coogan.

In September we launched a series of 30-minute webinars we like to compare to a “Brown Bag Lunch.” Scheduled for a half-hour lunchtime break (or brunch for some), these included “Fierce Conversations” with Debra Crombie from Sterling Training Group and “Results-Proven Marketing Strategies for a New Normal” with David Stroeve from ADS Consulting Services. Scheduled for October as of press time were “Leadership Lessons” with Scott Bahr of CX Artisans; “Resort Budgeting Tips in the New Normal” with Lena Combs from Withum; “Storytelling to Connect Owners & Members to Your Brand” with Melody Bostic Brown, RCI; and “Keep Calm & Camp On!” with Jimmy Danz, Travel Resorts of America.

At press time we have two Lunch Bunch presentations in November: The first features Suzzi (Allbrycht) Morrison, President, S3A, Inc., who presents “Bringing Technology Home – Benefits, Balance and the Bottom Line.”

Suzzi asks us, “Have you stopped to consider how your resort’s technology can help you respond to the new normal?” As resorts and businesses create their “post-pandemic” organizations, IT departments find themselves at the epicenter of operational decision-making. Attend this enlightening session to hear:

• Ideas for health-safe office redesign and innovative scheduling
• Best ways to secure your data – associates and customers
• How IT can help improve your customer experience
• Recommendations for password security
• Cost-saving strategies to save money today

On November 13, at 1:00 p.m. ET, we had the opportunity to meet Joe Nahman, whose companies RMC Resort Management, Epic Vacations, Resort Source, and Hilton Head Accommodations have tackled and wrestled with the same issues as every timeshare company. In a session called “Resale Solutions You Can Implement Now! with Joe Nahman,” Joe discusses:

• The keys to creating an active secondary market at your resort
• How to adopt a professional resale approach
• Ideas you can implement today to increase your resale’s
• Resale do’s and don’ts
• Positioning your resort to appeal to today’s buyer

Read All About It!

Resort Trades magazine has provided articles to complement most of our Trades Lunch Bunch speakers. Please do us a favor: [it bears repeating] please take a look at ResortTrades.com/LearningCenter and check out our offerings. And please don’t forget to subscribe to our YouTube channel, plus send your suggestions for future topics of interest to Sharon@TheTrades.com.