Resort Trades Unveils Fresh New Look

After nearly 40 years of publishing in its familiar supersized tabloid format, Resort Trades magazine is turning a new page—literally. Beginning with its January 2026 edition, both the print and digital versions of the long-running industry journal will feature an updated design, a new 8.375” × 10.875” layout, and vibrant new visuals designed to appeal to today’s resort executives who like their information sharp, stylish, and to the point.

The refreshed format is easy to handle, easy to read, and just plain easy to love (in our humble opinion). Inside, readers will find more color, photography, and original art—proof that even an industry veteran can benefit from a little rejuvenation.

“When I first became involved in the resort industry in 1989, my very first acquaintance was with Resort Trades’ jack-of-all-trades Jack Richardson, who called to welcome me to ARRDA (as it was called before being renamed the American Resort Development Association – ARDA),” said Sharon Scott Wilson, RRP, Publisher at Resort Trades Media Group.

“He helped me understand this new world I’d entered…the world of timeshare. As I worked with Tom Franks, Cynthia Huheey, Stephanie Madsen, Ken Fisher, and others as the director of membership, Jack and the team at Resort Trades became a very solid support and resource for me.

“What I learned from their example was that the culture of the resort industry is very personal, very engaging. Now, after nearly 40 years, Resort Trades strives to continue to reach out and preserve our very close and supportive relationship with professionals throughout the industry.”

The redesign also reflects how readers consume information today. “Executives are busier than ever,” Wilson added. “We wanted a format that feels modern and efficient—quick to scan but still packed with meaningful, useful content. Think of it as an espresso shot of industry insight.”

A Fresh Look for a Trusted Resource

Whether you flip through the print edition over morning coffee or scroll through the digital version on your mobile device or tablet between meetings, Resort Trades fits comfortably into the modern professional’s day. The new design enhances readability without compromising the magazine’s hallmark depth of coverage—from industry trends and technology updates to people, places, and product innovations.

All Resort Trades Media Group products remain free of charge to readers, including:
✔ Monthly Print & Digital Magazine – mailed to 6,000+ and emailed to 8,000+
✔ Weekly Resort Trades Newsletter – with a 33% open rate and growing
✔ Regularly Updated Website – at ResortTrades.com
✔ YouTube Channel – featuring interviews, panels, and product spotlights (Don’t miss the wealth of video content accessible through ResortTrades.com/LearningCenter.)

The media group’s productions remain strictly advertiser-supported, thanks to a dedicated group of companies who share Resort Trades’ mission of helping resort decision-makers strengthen their operations and relationships. If they care enough to advertise in Resort Trades, they show their investment in our industry.

Subscribe or Advertise

Industry professionals can subscribe to Resort Trades at ResortTrades.com.
Advertisers interested in connecting with engaged resort executives should contact Marla Carroll at Marla@TheTrades.com or 931-484-8819.

About Resort Trades Media Group

Founded in 1987, Resort Trades is the only independent B2B media group dedicated exclusively to the vacation ownership and resort development community. Through its print and digital publications, eMagazines, and multimedia platforms, Resort Trades Media Group delivers timely industry news, interviews, and marketing insight that inform and inspire resort professionals worldwide.