Social

Thought Leadership for Resort Professionals

https://www.youtube.com/watch?v=J6fnXI8i9uA On February 15, 2022, Resort Trades Learning Center hosted Sheryl Cattell as she shares a one-hour interactive workshop helping…

3 years ago

Influencer Marketing is the New Wave

I know many people might look at the title of the article and think, “ugh, influencers.” It’s one of the…

3 years ago

How to Use IGTV – The Ultimate Guide For Marketers

Instagram was launched in 2010 just as a photo-sharing application in social media networks. But in 2018, Instagram gave two…

3 years ago

The Essential Ways Pinterest Helps Market Resorts and Hotels

Pinterest is unique among social media platforms. According to surveys, Pinterest users are particularly likely to find new brands and…

4 years ago

Digital Engagement

In December 2020, Annie Tumlin from Global Connections, Inc. (GCI) was a guest presenter for a Trades Lunch Bunch. Her…

4 years ago

3-Steps for Leveraging Digital Communication

As with most unforeseen events, COVID-19 forced many organizations to take a critical look at planned business initiatives and set…

4 years ago

Social media and timeshare …a cautionary tale

There’s no question we’re living in uncertain and challenging times. The after-effects of Covid-19 have yet to be felt, or…

4 years ago

How to market today’s uncertainty to your advantage

In Daniel Kahneman's book, Thinking Fast and Slow, he proves the relationship between the value proposition of an offer in…

4 years ago

9 Social Media Mistakes Made by Brands & Influencers

Social media moves fast, with posts from millions of accounts posting left and right. Users move even faster when scrolling…

4 years ago

6 Steps to Writing Successful Social Media Sales Copy

Copywriting is understanding how to sell to your readers with action and emotion. Although you may be the best writer…

4 years ago