Marketing dependency is a dangerous gamble, especially for resorts that thrive on consistent customer engagement and bookings. Avoiding a single…
In the vast and intricate tapestry of Earth's dynamic ecosystems, natural disasters emerge as awe-inspiring yet devastating phenomena that have…
In the digital age, social media marketing (SMM) is an important part of any marketer’s toolbox. Companies can use social…
1.Industry Consolidation: A Decade of Transformation The timeshare and vacation ownership industry in the United States has undergone significant consolidation…
Abstract: Artificial intelligence is infiltrating business operations. ChatGPT and similar programs can improve the efficiency of everything from customer service…
An Introduction to South Africa’s Resilient Timeshare Industry With leisure travel on the rise globally since the pandemic, the vacation…
Our family has been through a lot in the past 10 years. I have two boys, a 14- and 16-year-old…
Abstract: “Pay for performance” bonus plans can help any business attract and retain high achieving employees. A well-designed program creates…
CRTA (Canadian Resort and Travel Association) is an industry association dedicated to furthering the ownership-based vacation and resort development industry,…
The Personal Importance of Timeshare When ARDA, the association representing the timeshare industry, held its annual convention this spring, everyone…