Premium Perception Disconnect— Cheer Up, Sparky, There’s a Pill for That

4 years ago

In this first of a two-article series, we introduce the concept of “right-sizing” marketing premiums to match a stipulated show…

Eleven New Appointments from within Wyndham Destinations Resort Operations Leadership

4 years ago

Wyndham Destinations, the world’s largest vacation ownership company, has announced eleven new appointments from within the company’s resort operations leadership…

7 Strategies for Reducing Timeshare Resort Management Costs

4 years ago

Tips on maximizing staff efficiencies, climate stewardship, and intelligent software When the magic of timeshare maintenance fees is combined with…

Answering Resort Industry HR Challenges

4 years ago

An article appearing in the January 2022 edition of Resort Trades magazine entitled “How some timeshare companies are overcoming the…

Dorothy Leaves Kansas: A New Approach to Marketing in the Membership Resort Industry

4 years ago

This article’s title is suitable in that what is covered in the following paragraphs—Impulse Propensity Marketing—is as much a departure…

Jamie Kluetz Joins Holiday Inn Club Vacations as Vice President of Brand Experience and Design

4 years ago

Holiday Inn Club Vacations Incorporated, a national vacation ownership company, today announced that James "Jamie" Kluetz has been named Vice…

97% of Surveyed Hotels Report Staffing Shortages

4 years ago

Nearly all hotels are experiencing staffing shortages, and half report being severely understaffed, according to a new member survey conducted…

Condominium Travel Club Joins the Inspira Family

4 years ago

Inspira Holding has entered into a partnership agreement with Condominium Travel Club (CTC), a member-based vacation club since 1988. Inspira,…

Employee Satisfaction Affects Top Resorts

4 years ago

Happy Staff, Happy Guest The hospitality and vacation ownership industry is aware that the essential elements of a top timeshare…

Premium Perception Disconnect Part 2: Wrestling with Squirrels

4 years ago

Twenty-five years ago, the marketing vice-president for a successful membership resort entertained an earnestly pitched suggestion from his brand-new marketing…