Set Sail Your Way: RCI Rolls Out Upgraded Cruise Program for Members

RCI®, the world’s leading vacation exchange company, today announced expanded cruise and travel benefits, giving members greater choice, flexibility and value across a wide range of experiences. These enhancements come through a strategic partnership with Open Network Exchange (ONE), a leading provider of technology, sales, marketing and product solutions for the hospitality sector.

Through this partnership, RCI enhances its extensive travel portfolio with an elevated cruise program that offers its members greater exchange options on unique sailings tailored to every interest, including luxury, family-focused, adults-only, culturally-enriching, first-time cruisers, and more. Members can also save up to 25% off public rates on cruises from all major cruise lines, plus special offers and members-only cruise deals, as well as access to over 350,000 global experiences to enhance any cruise vacation.

“At RCI, we’re committed to helping members travel when, where and how they want, including unforgettable vacations at sea. By leveraging ONE’s technology and expertise, we can provide even greater flexibility and choice, empowering members to design journeys that suit their lifestyles,” said Amy Lipka, SVP Travel Solutions, RCI. ” Cruise is just the beginning — this partnership opens the door to an expanded world of travel and lifestyle opportunities that build on RCI’s legacy of value and adventure.”

RCI’s enhanced cruise program will be available to members beginning mid-December, just in time to plan 2026 spring break travel.

“RCI continues to redefine what’s possible in vacation exchange—combining scale, innovation and member value like no one else,” said Lani Kane-Hanan, CEO of Open Network Exchange at ONE. “Leveraging our next-generation platform, we’re excited to deliver unique and exclusive offerings that elevate every experience and deliver even greater value to RCI’s 3+ million members.”

To learn more, please visit www.RCI.com.

About RCI

RCI® is the worldwide leader in membership travel services to the vacation ownership industry. The company offers the industry’s leading vacation exchange platform to its over three million members around the world, providing access to more than 3,600 affiliated resorts in more than 100 countries. RCI Travel offers enhanced travel services allowing its members to flexibly travel year-round. RCI is a part of the Travel and Membership business at Travel + Leisure Co. (NYSE:TNL). For additional information visit RCI.com. RCI also can be found on Facebook, Instagram and YouTube.

ResortTrades

Recent Posts

The Growing Case for Outsourced Accounting in Vacation Ownership Resorts

Running a vacation ownership resort involves far more than managing reservations and maintaining the property.…

2 hours ago

Marriott Vacations Worldwide Appoints New Chief Strategy & Transformation Officer

Marriott Vacations Worldwide Corporation has appointed Vladimir Anokhin as Chief Strategy & Transformation Officer and a member of…

1 day ago

New Study: Gen Z Travelers Are Driving Timeshare Industry Growth

A new nationwide study from ARDA, the trade association for the vacation ownership and timeshare industries, reveals…

1 week ago

Financial Clarity Through Reserve Planning

In resort and vacation ownership communities, money is never just about numbers on a balance…

1 week ago

GNEX Conference Returns to Las Vegas in 2027 at Iconic Encore Resort

Perspective Group today announced that registration is officially open for the GNEX 2027 Conference, which…

1 week ago

From the Experts

As we prepared our July 2026 Resort Trades edition, “The Money Issue,” we were inspired…

2 weeks ago