Marriott Vacations Worldwide Appoints New Chief Strategy & Transformation Officer

Marriott Vacations Worldwide Corporation has appointed Vladimir Anokhin as Chief Strategy & Transformation Officer and a member of its Executive Leadership Team.

In this role, Anokhin will lead transformation initiatives, data analytics, adoption of artificial intelligence capabilities and product development. His responsibilities include supporting coordination across business functions serving owners and members. He will report to Chief Executive Officer Matt Avril.

Prior to joining the company, Anokhin served as Chief Strategy Officer at Invited Clubs, where he worked on analytics, technology and business performance initiatives.

He previously held the roles of Chief of Staff and Global Head of Product Development at Diamond Resorts. Earlier in his career, he worked in investment banking, focusing on real estate, lodging and leisure, including advising on the sale of Vistana Signature Experiences to Interval Leisure Group in 2015.

In his new role at Marriott Vacations Worldwide, Anokhin will work with the leadership team on business operations and owner experience initiatives.

Matt Avril, Chief Executive Officer of Marriott Vacations Worldwide, said, “Vlad offers a unique combination of hospitality and operational leadership experience, along with a proven track record of delivering results. As we continue looking for ways to better serve our Owners and members, it’s important that our disciplines work together seamlessly across the business. Vlad’s role reflects our commitment to strengthening that alignment and positioning MVW for long-term success. We are excited to welcome him to the team.”