Dorothy Leaves Kansas This article’s title is suitable in that what is covered in the following paragraphs—Impulse Propensity Marketing—is as much a departure
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wrestling squirrels Twenty-five years ago, the marketing vice-president for a successful membership resort entertained an earnestly pitched suggestion from his brand-new marketing
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Three Key Steps to Find the Right Employees Online With 11 million job openings across the U.S., an additional average of about 4 million people quitting their job each
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Vacation Innovations Vacation Innovations (“VI” or the “Company”), a leading provider of travel-related products, software, and services, today announced it has been
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Envie Holdings Envie Holdings, the parent company of Seychelle Media, LLC; VacationVIP, LLC; TechEnvie, LLC; and VacationEnvie, LLC; has appointed Malcolm McMullen as its Chief Financial
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True Incentive Just when consumers need it the most, True Incentive, a Florida-based company that provides incentive-based direct marketing solutions, now offers
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6 P’s of Marketing Companies spent about 10% of revenue on their marketing budgets in 2019, according to Deloitte’s CMO survey. Considering that most
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Today Paradigm Shift Virtual selling is the new norm, but initiating sales conversations in a virtual environment is not simply doing what you’re
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Why? All companies share the same goals and objectives, grow revenue, expand market dominance, increase profitability, but few are willing to
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Social Media Owning and running a business in the hospitality industry is no easy task. It requires a lot of investment in
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