Marketing

Companies want the “Five How’s”, but resist “Why”

All companies share the same goals and objectives, grow revenue, expand market dominance, increase profitability, but few are willing to…

5 years ago

13 Best Digital Marketing Strategies for Resorts and Vacation Rentals That’ll Increase Bookings

Owning and running a business in the hospitality industry is no easy task. It requires a lot of investment in…

5 years ago

How to Use IGTV – The Ultimate Guide For Marketers

Instagram was launched in 2010 just as a photo-sharing application in the social media networks. But in 2018, Instagram gave…

5 years ago

How PR fits into the marketing mix?

During an online Trades Learning Center Event held in May, Georgi Bohrod Gordon, RRP, and I swapped ‘war stories’ and…

5 years ago

Integrating Baseball and Leadership into Business

Like many young athletes, I thought I would end up playing baseball my whole life. That was my goal throughout…

5 years ago

Advantage Program Unveils Updated Platform, Features, and Branding

Holiday Systems International (“HSI” or the “Company”), a leading wholesale travel provider and developer of award-winning, travel-related rewards programs and…

5 years ago

How to market today’s uncertainty to your advantage

In Daniel Kahneman's book, Thinking Fast and Slow, he proves the relationship between the value proposition of an offer in…

5 years ago

Where’s the Story? Timeshare’s Editorial Evolution

As a member of the Global Brand Strategy Team at Wyndham Destinations, we’ve evolved. We’re now a full-service, in-house agency…

6 years ago

Are We There Yet?

True Incentive, a Florida-based company that provides direct marketing solutions with marketing and sales incentives, has made it possible for…

6 years ago

True Incentive: Experience + Innovation = Effective Incentive-Based Marketing Solutions

True Incentive, a Florida-based company that provides marketing and sales incentives as direct marketing solutions, is in a unique position.…

6 years ago