Featured Articles

Rimco Marketing Products

Connie Jones of Rimco Marketing Products in Orlando has been a timeshare industry supplier and ARDA exhibitor since 1984, designing…

8 years ago

Strategic vs. Tactical Marketing and the Uncertain Line Between the Two

Years ago, when you aced your first college marketing class, the difference between strategic marketing and tactical marketing seemed crystal…

8 years ago

Digital Marketing: 5 Essentials for Breaking Through

When it’s time to target your marketing efforts, remember the words of Willie Sutton, who reputedly replied to a reporter’s…

8 years ago

Footing the Bill

With the Blue Ridge Mountains as the backdrop, vacationers to the Sapphire Valley area seek adventure – whether it’s visiting…

8 years ago

Setting the Bar: RCI Celebrates 25 Years of the Resort Recognition Program

One of the benefits of vacation exchange is that owners get to experience new and varied destinations while knowing the…

8 years ago

New Era in Resort Security

In June of 2015, a gunman opened fire on guests at the Riu Imperial Marhaba Hotel, a luxury resort popular…

8 years ago

Meet the People Who Make the Resort Industry Great!

Steve Mannon Steve Mannon, Facilities Manager for the Northstar Lodge by Welk Resorts Steve Mannon is the Facilities Manager for…

8 years ago

Having a Heart for the Planet at Holiday Inn Club Vacations Resorts

Holiday Inn Club Vacations has a proud legacy of giving back, building on the company's passion for supporting important community…

8 years ago

The Big Question: Can Older Timeshare Resorts Continue to be Owner-Controlled, Run by a Board of Directors, and be Successful?

The quick answer: yes. Timeshare resorts can continue to be owner-controlled and run by elected Boards of Directors. The key…

8 years ago

Real-life Heroics

How many of us can say our management skills were tested – I mean literally – tested under fire? Therese…

8 years ago