Featured Articles

Answering Resort Industry HR Challenges

An article appearing in the January 2022 edition of Resort Trades magazine entitled “How some timeshare companies are overcoming the…

3 years ago

Dorothy Leaves Kansas: A New Approach to Marketing in the Membership Resort Industry

This article’s title is suitable in that what is covered in the following paragraphs—Impulse Propensity Marketing—is as much a departure…

3 years ago

Employee Satisfaction Affects Top Resorts

Happy Staff, Happy Guest The hospitality and vacation ownership industry is aware that the essential elements of a top timeshare…

3 years ago

Premium Perception Disconnect Part 2: Wrestling with Squirrels

Twenty-five years ago, the marketing vice-president for a successful membership resort entertained an earnestly pitched suggestion from his brand-new marketing…

3 years ago

Inflation Busters: Protecting Profits as Costs Rise

Inflation is rising faster than any time in recent memory. Businesses must deal with rapid cost increases by managing cash…

3 years ago

Streamline Your LinkedIn Profile URL

Have you ever wondered how to get rid of these numbers and random letters at the end of your LinkedIn…

3 years ago

Pop-up Spas are Trending in Wellness

With our growing ability to become more flexible and innovative in the face of COVID restrictions, wonderful trends have begun…

3 years ago

Three Key Steps to Find the Right Employees Online

With 11 million job openings across the U.S., an additional average of about 4 million people quitting their job each…

4 years ago

Timeshare Exit Companies: How We Got Here

“The only thing necessary for the triumph of evil is that good man do nothing,” JFK said that quoting Edmund…

4 years ago

Improve your Resort with Illumination

Believe it or not, the first LED was invented in 1962, emitting only red light. In the 80s technology began…

4 years ago