ATTN: All Vacation Ownership/Timeshare Resort Professionals

Trades Learning Center

Complimentary Webinars Below

Meet Resort Trades magazine publisher Sharon Scott Wilson, RRP: “The Trades wants YOU!” she says. “We’re presenting weekly webinars featuring your peers —
speakers drawn from the timeshare/vacation ownership industry. Why? Because in these ‘challenging times,’ (ahem!), our community needs to connect more than ever before. We need you, the viewer, to get engaged. Comment, ask questions, let us know what you’re thinking. If you missed any of our previous Lunch Bunch events, you can find them on the Resort Trades YouTube channel. Be sure to hit the subscribe button and the notification bell. And thank you in advance!”

Please register before each event or check "Auto Subscribe".

Resort Trades’ host Sharon Wilson will conduct an interview with Lemonjuice Solutions EVP Operations Scott MacGregor, as they discuss current issues affecting mature, “legacy” resorts. Attendees are encouraged to use the ‘chat’ function of our online technology to ask questions and to comment.
MacGregor has worked in the timeshare resort industry for more than 30 years. As a seasoned timeshare professional, he will be sharing his expertise, thoughts, and ideas about ways to support and assist suffering HOAs.

Hear the latest on using Texting to engage with clients from two CEOs and experts, Anthony Link and Jason Scinocca. Whether your resort or business uses a text channel that needs improvement, or if you never have tried using text messaging, there are many ways to use today’s technology. Text messaging is now the most preferred communication channel, garners the fastest and highest response, has the best ROI, and is most effective. “Build it and they will come was never right. With texting it’s “Turn it on; they’re already here,” says Anthony Link.
 Learn top advice for adding or using a texting channel.
 What are the latest texting statistics?
 Why you should add a “Text Us” option on Everything!
 What are the best ways to use texting for sales and marketing.
 How about for resort operations, owner services, and resort experience?
 Lessons learned for customer support during a pandemic- how to help with texting.

The Problem: As travelers’ confidence returns, they will demand more from your resort. However, if you operate a small-to-midsized resort or management company, the pandemic has brought financial challenges and you’ve got to compete with others who may be better capitalized. Plus, you have the fiduciary responsibility to provide the most bang-for-the-buck in services to your HOA board.

Here’s your chance to find out what Viewpoint is all about, so come with your questions.

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